Recently appointed to host the Secretariat of the African Continental Free Trade Area, Ghana is on a revolutionary track. Their nomination as host has certainly drawn international attention, including that of the social media platform, Twitter.
In a Twitter blog published on April 12, 2021, the company announced that it is actively building a team in Ghana where it will also establish a headquarters. Twitter’s decision to establish its center in the democratic nation sheds a positive light on Ghana’s efforts to open its nation to the freedom of expression. Twitter stated, “as a champion for democracy, Ghana is a supporter of free speech, online freedom, and the Open Internet, of which Twitter is also an advocate.”
Ghana’s President Nana Akufo-Addo quickly retweeted the news, expressing his gratitude and excitement for the start of this “beautiful partnership”: “these are exciting times to be in, and to do business in Ghana.” (BBC, 2021).
As a software tech company, Sparo is both thrilled and intrigued by Ghana’s developing tech hub. We commend companies like Twitter that are taking steps to join in the region’s tech revolution with the goal of effecting positive change. After all, it is no secret that technological development is at the heart of economic growth and stability. Twitter promised its users that, “as part of our long-term commitment to the region, we’ll continue to explore compelling ways we can use the positive power of Twitter to strengthen our communities through employee engagement, platform activation, and corporate giving.” Twitter’s pledge is what Sparo calls Capitalism with a Conscience™.