Microsoft Partnership

In February 2021, Sparo was selected for the Microsoft for Startups program with the goal of helping us become the Amazon Smile for the rest of the universe.

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Since the beginning of the partnership with Microsoft, Sparo’s CSR solution became available in the Microsoft App store and on January 14, 2022, Sparo became the CSR offering of Microsoft’s global campaign Cloud for Retail, which is offering the latest tools to reimagine shopping in the future.

“Sparo's Purchase with a Purpose democratizes charitable giving by empowering shoppers to select their favorite charity at the checkout page," says Tony Shakib, General Manager, Microsoft Azure IoT Business Acceleration Team.

ShiSh Shridhar, Global Lead (retail) at Microsoft for Startups adds, “I love how Sparo supports brands’ cause marketing/branding needs. Many of the brands we’re working with are facing the backlash of environmental and  human rights controversies and are doing everything they can to course correct. Sparo enables brands to give to causes that matter in partnership with their customers, and address loyalty and retention in a powerful way.”

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“Sparo's Purchase with a Purpose democratizes charitable giving by empowering shoppers to select their favorite charity at the checkout page."

Resources

Curious about retail donation solutions and giving technology—and why they’re good for business? Read our whitepaper, listen to our podcast, browse our blogs, and more…

How It Works

Check out the features of the Sparo platform to see how it can turn shopping on your site into a whole new customer bonding experience for good.